Dunkin’ – Visual Campaigns for Product Launches

This project for Dunkin’ focused on visually vibrant and appealing communication for product launches and promotional campaigns, across both digital and physical platforms.

Project: Promotional campaign design, applied visual identity, point-of-sale materials

Client: Dunkin’ Brasil

Industry: Food & Beverages / Coffee Shop

The designs use bold colors, playful typography, and mouthwatering imagery to capture the brand’s flavor and energetic personality. The campaigns covered special occasions like Donut Day, combo promotions, and seasonal launches like the Hazelnut Chocolate flavor inspired by Ferrero Rocher.

Materials were applied across social media, digital banners, display stands, outdoor billboards, and printed POS signage — strengthening brand presence and driving impulse purchases with irresistible visuals.